June 29, 2005

Marketing genius?

Or extreme stupidity. I have a feeling that the commercial mentioned in this story wouldn't go over so well in the US. Excerpt:


A spokesman for the company said Regional has no plans to apologize for running a television commercial that said the difference between a wife and a lover was 30 kilograms (about 66 pounds), the newspaper El Universal reported.

Women called the advertising misogynist and demanded.

The Regional spokesman said the company wouldn't apologize unless it is forced to do so by the courts. He added: "I bet all these women's groups are run by women who are at least 30 kilos overweight."


Posted by Physics Geek at June 29, 2005 12:09 PM StumbleUpon Toolbar Stumble It!
Comments

ROTFL!

Guess I'm a misogynist ;-)

Posted by: Harvey at June 30, 2005 03:38 PM